HSMAI To Honor Myrtle Beach Area CVB With Silver And Bronze Award

 

Winners Will Be Recognized at HSMAI Adrian Awards Gala Feb. 27 in New York City

MYRTLE BEACH, S.C. – The Hospitality Sales Marketing Association International (HSMAI) will recognize the Myrtle Beach Area CVB with a silver and bronze Adrian Award for public relations excellence for two winning entries in the 55th annual Adrian Awards, the largest and most prestigious travel marketing competition globally.

This year’s contest attracted nearly 1,000 entries from around the world, with entries judged by top executives from all sectors of the industry. On Feb. 27, HSMAI will pay tribute to the Myrtle Beach Area CVB during the annual HSMAI Adrian Awards Gala, a black-tie affair attended by more than 1,000 hospitality, travel and tourism marketing executives at the New York Marriott Marquis.

The Myrtle Beach Area CVB will receive the silver Anvil award for the public relations campaign for the Myrtle Beach boardwalk opening. A bronze Anvil will be awarded for a feature Myrtle Beach boardwalk story placement in Budget Travel magazine in 2011.

“The bar is continuously set higher each year in regards to the quality of Adrian Awards submissions we receive,” said Fran Brasseux, HSMAI executive vice president. “This year’s winners have made their mark in travel advertising, public relations, and digital marketing. We look forward to showcasing this exemplarily work with the industry and recognizing the remarkable winners at the Adrian Awards Gala.”

In addition to celebrating the Myrtle Beach Area CVB’s award-winning work, the Gala and dinner reception honors lifetime achievement, as well as the “Top 25 Most Extraordinary Minds in Sales and Marketing.” All winning entries will be accessible in the Adrian Awards Winners Gallery online following the gala at www.adrianawards.com.

Visit www.AdrianAwards.com for more information on the event.

About HSMAI
The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners, and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue through programs such as HSMAI’s Affordable Meetings, Adrian Awards, and Revenue Management Strategy Conference. HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 40 chapters in the Americas Region. Connect with HSMAI at www.hsmai.org, www.facebook.com/hsmai, www.twitter.com/hsmai and www.youtube.com/hsmai1.

ABOUT THE MYRTLE BEACH AREA CHAMBER OF COMMERCE
Since 1938, the Myrtle Beach Area Chamber of Commerce has stood as the unified voice of the Grand Strand’s business community. The U.S. Chamber of Commerce has awarded the MBACC its five-star accreditation, one of only several chambers in South Carolina to earn this distinction. The MBACC serves Myrtle Beach, North Myrtle Beach, Surfside Beach, Little River, Atlantic Beach, Garden City Beach, Loris, Conway, Aynor, Murrells Inlet, Litchfield Beach and Pawleys Island. For more information, visit MyrtleBeachAreaChamber.com.